Grey Matters Media, LLC is an cultural and educational multimedia production company based in Los Angeles.
To educate, inform, and encourage action through captivating media.
Grey Matters Media will be synonymous with critical thought shared through traditional and interactive media.
Grey Matters Media is a proponent for open and honest communications, internally and externally. Identifying truth in grey areas cannot be approached without a base of honesty between the company’s staff and the communities with which they interact. Keeping an open mind, and eagerly questioning the social and political environment enables Grey Matters Media to always represent that which is not in focus, that which exists in the Grey.
The two company founders merged their experience and individual values to create the value framework for Grey Matters Media. Jeremiah Cohick, one of Grey Matters Media’s founding members, is a voracious online media consumer who contends that information should be available for fair use in the public sphere. His drive to incorporate Creative Commons content licensing models for the company’s work allows others to use, adapt, and enhance Grey Matters Media’s content simply with attribution. This openness and eagerness for access has directly translated into the company values of open and honest communications.
Arthur Nicholls, the other Grey Matters Media founding member, brings a cache of experience creating poignant video content internationally. His work, focused on the impact of the United States in third world nations, has driven him to seek out stories that shed light on people or issues that may be overlooked. The drive to find these stories has translated into the company’s promise to look in the grey areas of life and to a push for a corporate consciousness of awareness.
Many people are forgotten or ignored in a world where absolutes are demanded. Stories aren’t told as history marches forward. Lives don’t seem to matter floating between controlling forces. Dogma can’t be accepted out of surviving necessity, whether physical or spiritual. Experience remains divided between ought and is. We’re all humans falling somewhere along a spectrum. With widened eyes, we see we’re all in the grey.